Fresh from Eternity Bridal is a capsule collection on minima's.
“There is a current lack of bridesmaid collections that offer matching junior maids, says sales director Giles Turner. “Following feedback from our stockists, we decided to launch a small collection to test the water and these will be available to view at London Bridal Fashion Week in March.”
The firm is launching eight dresses initially and – if successful – there will be a new collection each year.
Find out more by calling +44 (0)1423 866 720 or visit eternitybridal.co.uk