Attire Bridal - Apr/Mar 2020 (Issue 76)

SUZANNE NEVILLE T: +44 (0)1483 533 209 W: SuzanneNevilleUK  suzanneneville What support can you offer to your retail partners? We work very closely with our stockists, in every aspect of the partnership. From making their selection and assisting with bridal orders, to trunks shows and support with their online marketing – we help with it all. I also visit a select few of our stockists each year for a designer day or weekend. Where can potential stockists view your designs in 2020? We like to hold our own exclusive show once a year. This happens the end of March during bridal week, where we showcase the new collection. It’s here we invite stockists and press from all over the world to view the collection. What have been your business highlights from 2019 – and do you have any exciting plans in the pipeline for this year? Our highlight for 2019 was definitely the growth overseas. As well as the UK and Europe we are now stocked in 20 US states, which is exciting, as well as Hong Kong, Japan, South Korea and Australia. What do you predict the key bridal trends will be for 2020 and beyond? I predict a trend for 2020 will be beautifully clean cut elegant simple dresses, as it’s all about the cut and clean lines. Finally, how would you like the brand to develop? We would like to grow the brand further internationally! Amerie Azalea Pertunia Butterfly COLLECTION FOCUS 51