Attire Bridal - Apr/Mar 2020 (Issue 76)

gavinforsterphotography.co.uk gavinforsterphotography.co.uk DAVID WATSON A chat with founder and creative director Samuel Petty T: +44 (0)20 3581 5900 E: olivia@emsliecreative.com W: davidwatson.uk How do you cater for the men’s market? David Watson collaborates with British artists to design artwork for fashion accessories including silk pocket squares. Our pocket squares are a perfect way to add a splash of colour and individuality on the big day. What are your offerings for 2020? It’s an exciting year as I’m talking with new artists and working on new products! I’m currently working with around 50 individuals and we’re busy with some brilliant new designs. We’re also launching a tie range – watch this space! What other trends should readers consider? Men’s formalwear is timeless but also constantly evolving. I expect formalwear to reflect other trends in fashion and for there to be more ways to add a personal touch. I also expect to see more people thinking about the provenance and sustainability of their formalwear. Where would you like to see your brand in 12 months? I aim for David Watson to continue growing and for there to be a larger range of artwork on more products. I’m constantly looking for other blank canvases to add some colour, too. THE HAND DYED SHOE COMPANY Founder Simon Bourne reveals all T: +44 (0)191 814 7467 E: simon@handdyedshoeco.com W: handdyedshoeco.com How do you cater for the men’s market? We like to think our product is his version of the dress! There isn’t a great deal out there when it comes to something special for the groom, so it makes our job of creating a unique pair of made-to-measure shoes really satisfying. What are your offerings for 2020? We’ve recently launched our very first ready-to-wear collection, and have also added many more options when it comes to the customisation of our made-to-measure creations, such as new colours, textures and styles. What other trends should readers consider? I’m sure it’s no secret that green is very much the up- and-coming colour, but when you observe the Italian catwalks you’ll see there’s also a shift when it comes to the traditional. More expressive colours, such as purple and oxblood, are really bringing personality and individuality to trends. Where would you like to see your brand in 12 months? We’re effectively two years in since the brand truly formed its product offering, and already in the early part of the year we’ve taken huge strides in growing the team – bringing us more infrastructure in order for us to further expand our reach. GROOMSWEAR 49

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